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CarouselRepeated lines, geometric forms and graphic motifs create a sense of rhythm, while variations in scale, spacing and texture keep the eye engaged. Tattva explores this through geometric forms, embroidery and dobby techniques, while Katana takes a more monochromatic approach with stripes, checks, grids and textured surfaces. Together, the collections show how repeating a simple visual idea can create something layered, cohesive and full of character. Explore the Katana and Tattva collections at any Beautiful Homes Store. Creatives by @aisha.bhonsle #BeautifulHomesAP #AsianPaints #FabricDesign [Home Fabrics, Interior Styling, Pattern In Interiors, Beautiful Homes Store, Fabric Design]
29 Oct 2026
ReelsYes, fresh flowers are beautiful but they’re also unsustainable or simply unavailable a lot of the time. Fake flowers have a bad rep but there are some fantastic options now that present both the gorgeousness of blooms as well as the artistry of its makers. Fabric, paper, glass and other unusual materials are at the heart of these blooms. Use them together, or combine with real leaves and foliage, to create an unusual and lasting arrangement. Reel by @aisha.bhonsle Featuring: Tinsel Lily Glass Flower Stem in Teal and Heliconia Ignis Handblown Glass Botanical Stem from Rustic Horse @rustic.horse Orange Fabric flower from Aftertaste Foundation @aftertaste_india Red and White Ceramic flower from Lidwin Mascarenhas @curiocitybylidwin Red and white paper flower by Akanksha Foundation from Baro Market @baromarket Berta Carnation Sola Flower (Pink and White) from Vaaree @vaareehome Lal Paar Phool from 145 East @145east Crochet Flower - Freesia from The Purple Pony @the.purple.pony Yellow Paper Flower & Pink Paper rose by Uurmi Bhatia @mi_ikigai Blue ceramic flower by Trunni @trunni.co Delphinium paper flower and Calla Leaf from Pure Home and Living @purehomeandliving Marigold polyester flower from Westside @westsidestores Metal Heliconia from Ellementry @ellementryhome Plastic hydrangea from Mason home @mason.home Faux Firework Allium Stem from West Elm @westelm_india #BeautifulHomesAP #AsianPaints #Flowers [Flowers, Artificial Flowers, Festive Decor, Sustainable]
28 Oct 2026
CarouselThere’s something architectural about a stripe. It can elongate, frame, define or simply draw the eye, changing the way a piece of furniture, and the space around it, is perceived. From fine lines to bolder bands, stripes bring a sense of structure while leaving plenty of room for colour, texture and form to take the lead. The result is a pattern that feels as at home on an upholstered chair as it does across a sofa, cushion or wall. Explore the Refined Stripes collection at your nearest Beautiful Homes Store. Creatives by @aisha.bhonsle #BeautifulHomesAP #AsianPaints #RefinedStripes [Styling Stripes, Refined Stripes, Beautiful Homes Store, Interior Ideas, Upholstery]
28 Oct 2026
CarouselEdible flowers; honey from your own hives; handwritten “thank you” notes—hosting people comes with the added pressure to go above and beyond. No wonder we dread the doorbell in 2026. We spoke to three women and a couple about the art of opening one’s home without losing one’s mind. From navigating hosting with a new baby to actively encouraging the element of surprise, these hosts put intention above theatre. And they still manage to put together remarkable gatherings. Ahead of the festive season, get all their tips at the link in bio. Written by @akshaya_pillai Photographs courtesy of @joylita, @shivani.boruah, @nonsensecurry, @sambharkvs & Arvind #BeautifulHomesIndia #AsianPaints #HostingSeason [Hosting, Festive Season, Gatherings, Tips]
27 Oct 2026
CarouselMake room for colour this festive season, with palettes that bring warmth, depth and a festive touch to your home. Explore the entire Pure Casuals collection at any Beautiful Homes Store. Creatives by @aisha.bhonsle #BeautifulHomesAP #AsianPaints #FestiveColours [Festive Season, Colourful Fabrics, Home Fabrics, Pure Casuals Collection]
26 Oct 2026
ReelsWhen you imagine Komal Basith’s @komalbasith home, you might picture sprawling open shelving laden with skincare and cosmetics from around the world. After all, Komal is a former beauty editor turned content creator, with almost 20 years in the industry and a steady stream of PR samples. Instead, all her products are neatly stored in closed drawers to protect them from sun exposure. Anything that doesn't work for her goes into a “beauty box”. When family and friends visit, they rummage through the box, exchanging recommendations and picking their favourites to take away. “What skincare is working for you at the moment; what isn't working?” becomes another point of connection. In the final part of the Beautiful Homes guest contributor series, Komal Basith shares how the systems that keep her home running don't have to look beautiful. They just have to work for the people living there. #BeautifulHomesAP #AsianPaints #GuestContributor [Guest Contributor, Komal Basith, Home Tour, Series]
25 Oct 2026
ReelsCome on in. Anurag Arora @anuragarorra, and Jayati Jain’s @j.jain Bengaluru apartment is full of things that will catch your eye: electric blue across the rooms, vintage cameras beside coffee pots, and plates and bowls Anurag has collected over nearly a decade. Anurag is a product designer and cook, while Jayati is an art director, and their personalities come through in the details around them. And that’s not all. Their apartment wears many hats: it’s a design studio, a photography set and the setting for the fine-dining pop-up Anurag hosts from his kitchen. On dinner nights, guests gather for a multi-course meal, while a spare bedroom becomes Jayati’s photography studio. In between, it’s where the couple works, cooks and goes about everyday life. Read more at the link in bio. Written and photographed by @malabartearoom Cinematography by @bijoyyyy Video by @curiouser_india #BeautifulHomesAP #AsianPaints #TheWayWeLive [The Way We Live, Anurag Arora, Jayati Jain, Bengaluru Home, Fine-Dining Experience]
24 Oct 2026
ReelsKaju katli shaped like a chocolate bar, laddoos inspired by French bonbons and mithai packed in reusable tins. These sweet makers are giving Diwali treats their own twist, from what’s inside to what they come in. Tap the link in bio to explore the full list. Written by @meenaksheees #BeautifulHomesAP #AsianPaints #Festive [Festive, Diwali 2026, Diwali Sweets]
23 Oct 2026
CarouselHave you decided where you’re spending Diwali yet? From making diyas by the sea to a dinner under the stars in the desert, there are plenty of ways to spend it somewhere different. Now all that’s left is to pick one, pack your bags and go. Explore the full list of stays at the link in bio. Written by @indiawithinsia #BeautifulHomesAP #AsianPaints #Travel [Travel, Vacation Stays, Diwali Getaway, Diwali 2026, Short Stays, Weekend Stays]
22 Oct 2026
CarouselThe Way We Live is now open for another round of distribution. If you’d like a copy, DM us. A limited-edition publication by Beautiful Homes, the book brings together homes from across the country, not as picture-perfect spaces, but through the familiar, practical and sometimes wonderfully odd ways we make a home our own. The things that gather over time, the routines, the details that would mean nothing anywhere else but make perfect sense here. This is where a home starts to tell you something more. The Way We Live is made to carry along and spend time with. There’s something to discover on every page, if you know where to look. Slide 1 @akshaya_pillai Photography by @prachidamlephotography Slide 3 @darshangandhiofficial Photography by @pankaj_anand_photographer Slide 4 @induantony Photography by @riteshuttamchandani Slide 5 @sripeepul Photography by @riteshuttamchandani #BeautifulHomesAP #AsianPaints #BHBook [BH Book, The Way We Live, Manju Sara Rajan, Book, Decor, Limited Edition]
23 Sept 2026
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Home & Indoor Activities · India